The Evening Standard

Champagne industry loses its sparkle as pandemic hits demand

July 31, 2020

Covid-19 has dealt the champagne industry a blow with lockdown curbs on weddings, eating out and parties all affecting the market.

Producers in France’s eastern Champagne region, headquarters of the global industry, say they have lost an estimated 1.7 billion euros in sales for this year, as turnover fell by a third, a hammering unmatched in living memory, and worse than the Great Depression.

They expect about 100 million bottles to be languishing unsold in their cellars by the end of the year.

The French committee that represents 16,000 winemakers says it is launching unprecedented mitigation measures.

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